{"id":246,"date":"2026-02-25T14:08:50","date_gmt":"2026-02-25T13:08:50","guid":{"rendered":"https:\/\/kdesign-kamilaklima.pl\/?page_id=246"},"modified":"2026-06-28T18:15:17","modified_gmt":"2026-06-28T16:15:17","slug":"aera-seoul","status":"publish","type":"page","link":"https:\/\/kdesign-kamilaklima.pl\/index.php\/aera-seoul\/","title":{"rendered":"Aera Seoul"},"content":{"rendered":"

[et_pb_section fb_built=”1″ _builder_version=”4.27.5″ _module_preset=”default” background_image=”http:\/\/kdesign-kamilaklima.pl\/wp-content\/uploads\/2026\/03\/baner-aera-seoul-identyfikacja-wizualna.png” min_height=”390px” custom_margin=”||6px|||” global_colors_info=”{}”][et_pb_row _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”-3%||-3%||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.5″ _module_preset=”default” transform_scale=”90%|90%” animation_style=”fade” global_colors_info=”{}”][et_pb_image src=”http:\/\/kdesign-kamilaklima.pl\/wp-content\/uploads\/2026\/03\/logo-aera-seoul-korean-beauty.png” title_text=”logo-aera-seoul-korean-beauty” align=”center” _builder_version=”4.27.5″ _module_preset=”default” transform_scale=”105%|105%” custom_margin=”1%||6%||false|false” animation_style=”fade” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_row _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”-1%||-5%||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” text_font=”Poppins||||||||” text_font_size=”16px” global_colors_info=”{}”]<\/p>\n

Aera Seoul<\/b> to autorski projekt marki kosmetycznej, kt\u00f3rej g\u0142\u00f3wnym celem jest g\u0142\u0119bokie nawil\u017cenie i od\u015bwie\u017cenie cery.
To propozycja dla os\u00f3b, kt\u00f3re szukaj\u0105 w piel\u0119gnacji ukojenia i efektu krystalicznej czysto\u015bci. <\/span><\/p>\n

W projekcie postawi\u0142am na surowy, krystaliczny design – mro\u017cone szk\u0142o i minimalistyczne detale
maj\u0105 nadawa\u0107 produktom nowoczesny, luksusowy charakter. Kluczowe produkty, jak serum i krem,
zapewniaj\u0105 sk\u00f3rze natychmiastow\u0105 dawk\u0119 nawil\u017cenia i \u015bwie\u017co\u015bci.<\/span><\/p>\n

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custom_margin=”-1%||-5%||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” text_font=”Poppins||||||||” text_font_size=”16px” global_colors_info=”{}”]<\/p>\n

Stworzenie nowoczesnej marki premium inspirowanej czysto\u015bci\u0105 i \u015bwie\u017co\u015bci\u0105.
<\/b>Celem projektu by\u0142o zaprojektowanie identyfikacji wizualnej dla fikcyjnej marki kosmetycznej, kt\u00f3ra wyr\u00f3\u017cnia\u0142aby si\u0119 minimalistycznym charakterem oraz budowa\u0142a skojarzenia z nawil\u017ceniem, lekko\u015bci\u0105 i wysok\u0105 jako\u015bci\u0105 produkt\u00f3w.<\/p>\n

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[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”0px||0px||false|false” custom_padding=”0px||||false|false” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”-1%||-3%||false|false” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” text_font=”Poppins||||||||” text_font_size=”16px” custom_margin=”|||23%|false|false” global_colors_info=”{}”]<\/p>\n

Moja rola:<\/b><\/p>\n

– opracowanie koncepcji marki
– naming
– projekt logo
– identyfikacja wizualna
– strategia kolorystyczna
– dob\u00f3r typografii
– projekt opakowa\u0144
– art direction
– przygotowanie wizualizacji produkt\u00f3w
\u00a0 \u00a0z wykorzystaniem narz\u0119dzi AI<\/b><\/p>\n

<\/b><\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” text_font=”Poppins||||||||” text_font_size=”16px” global_colors_info=”{}”]<\/p>\n

Proces projektowy<\/b><\/p>\n

Projekt rozpocz\u0105\u0142 si\u0119 od okre\u015blenia charakteru marki oraz jej grupy docelowej. Nast\u0119pnie opracowa\u0142am
kierunek wizualny oparty na motywach szk\u0142a, lodu
i transparentno\u015bci.<\/b><\/p>\n

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Wnioski<\/b><\/b><\/p>\n

Projekt pozwoli\u0142 stworzy\u0107 sp\u00f3jny system identyfikacji wizualnej, kt\u00f3ry pokazuje, w jaki spos\u00f3b estetyka marki mo\u017ce budowa\u0107 jej charakter oraz wzmacnia\u0107 odbi\u00f3r produkt\u00f3w ju\u017c na pierwszym etapie kontaktu z odbiorc\u0105.<\/b><\/p>\n

<\/b><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”3%||||false|false” global_colors_info=”{}”][et_pb_row _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”-4%||0%||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” text_font=”Poppins||||||||” text_font_size=”15px” global_colors_info=”{}”]<\/p>\n

Creative Direction | Packaging Design | Brand Identity & Logo | AI Product Photography<\/p>\n

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Aera Seoul to autorski projekt marki kosmetycznej, kt\u00f3rej g\u0142\u00f3wnym celem jest g\u0142\u0119bokie nawil\u017cenie i od\u015bwie\u017cenie cery.To propozycja dla os\u00f3b, kt\u00f3re szukaj\u0105 w piel\u0119gnacji ukojenia i efektu krystalicznej czysto\u015bci. W projekcie postawi\u0142am na surowy, krystaliczny design – mro\u017cone szk\u0142o i minimalistyczne detalemaj\u0105 nadawa\u0107 produktom nowoczesny, luksusowy charakter. Kluczowe produkty, jak serum i krem,zapewniaj\u0105 sk\u00f3rze natychmiastow\u0105 dawk\u0119 […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-246","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/kdesign-kamilaklima.pl\/index.php\/wp-json\/wp\/v2\/pages\/246","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kdesign-kamilaklima.pl\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/kdesign-kamilaklima.pl\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/kdesign-kamilaklima.pl\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kdesign-kamilaklima.pl\/index.php\/wp-json\/wp\/v2\/comments?post=246"}],"version-history":[{"count":10,"href":"https:\/\/kdesign-kamilaklima.pl\/index.php\/wp-json\/wp\/v2\/pages\/246\/revisions"}],"predecessor-version":[{"id":590,"href":"https:\/\/kdesign-kamilaklima.pl\/index.php\/wp-json\/wp\/v2\/pages\/246\/revisions\/590"}],"wp:attachment":[{"href":"https:\/\/kdesign-kamilaklima.pl\/index.php\/wp-json\/wp\/v2\/media?parent=246"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}